Marketing

At Barney and Associates, we know the importance of effective marketing materials. We believe in grabbing the reader's attention and, at the same time, communicating the desired message. Our background as technical writing specialists combines an eye for accuracy with an ear for the right word. We can quickly grasp detailed technical product information and create web content, datasheets, white papers, articles and marketing collateral that effectively communicate even the most complex information. Barney and Associates provides the following types of marketing communication services:
  • Blogs, white papers, datasheets and product brochures
  • Case studies, success stories, solution briefs
  • Reviewer's Guides and scientific reports
  • Media and trade journal articles
  • Sales guides, web sales content and competitive sales sheets
  • Web content
  • Video and demo scripts

Samples of work created for clients:

Linda Barney wrote these white papers for Tabor Communications and the papers were published on HPCwire and BigDatawire.

 

We turned to Barney and Associates to drive and develop marketing collateral for our emerging growth wireless company. I've worked with Linda Barney on projects at Intel and Tripwire, and knew we could depend on Barney and Associates to effectively get our messages out.
Josh Friedman, former CEO Eleven Wireless

I've worked with Linda Barney on a variety of writing projects for clients of all sizes — Fortune 500 companies to small startups. She has an uncanny ability to take complex issues and break them down into understandable concepts.
Debby Caldwell, Director, Marketing Communications at Exterro Inc.
Side Bar Graphic - Communications, Writing, High Technology, Green Computing, EDA, Semiconductor, Healthcare, Government